Key moments in this video

00:43 Involve stakeholders in research sessions

01:42 Demonstrate value in numbers

02:22 Start small and build confidence

03:03 Educate and foster communication

Video summary

Struggling to get stakeholder support and prove the value of UX research? You’re not alone in it. We surveyed UX professionals to find out how they deal with stakeholders’ resistance to research and what objections they face. In this video, we will share 4 actionable community-sourced strategies to prove the value of research to your stakeholders and secure their buy-in.