Choosing the correct clip

Creating a page to represent a city, and not just any city, but the Big Apple itself is a challenging task. It is important to choose the correct visual representations of the city. You aim to capture the soul of the city and show of its greatest monuments.

A choice like this could prove problematic and could lead to splitting the populace of the city. Is the Brooklyn bridge more representative than the Statue of Liberty or the Times Square?

Ask the citizens of New York to decide for you. Present all the possible options together and then compare some of them in pairs as well. Add a screener to make sure only the citizens of the city cast their votes. Ask them about their opinions in the post task questions to not only learn which of the clips do they prefer, but also why they like them.

Want to learn more about Preference Test?

Read our documentation or our step-by-step guide

Create your own Preference Test