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Homepage / Videos by UXtweak / Preference Testing vs. A/B Testing
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Preference Testing vs. A/B Testing

Key moments in this video 

  • 0:00 Introduction & Overview 
  • 0:31 Preference Testing: Explanation and Example 
  • 1:22 Understanding A/B Testing 
  • 1:55 Preference Testing vs A/B Testing 
  • 2:59 Summary & Takeaways

Video summary

Learn the differences between preference testing and A/B testing in this video guide. Say goodbye to guesswork and unlock the true potential of your product with preference testing and A/B testing. 

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