Why is Semantic-Differential Scale Important?
Precise Measurement: Semantic-differential scales offer a precise method for measuring user perceptions by providing a range of nuanced options between antonym adjectives.
Structured Feedback: By presenting users with a structured scale, researchers can systematically gather feedback on specific attributes or characteristics of a system, enhancing the depth and detail of data collected.
Subtle Distinctions: The inclusion of unlabeled points between antonym adjectives allows for subtle distinctions in user responses, enabling researchers to capture nuanced variations in user perceptions and preferences.
